Matsusaka Downtown Ohina-sama Festival

The Matsusaka Downtown Ohina-sama Festival is a festive hina celebration held throughout the central area of Matsusaka, Mie Prefecture. Hina dolls are displayed in shopping streets and historic buildings of this city that thrived as a wealthy merchant town during the Edo period. Visitors can tour multiple venues including the Former Hasegawa Jirobei Residence, Former Ozu Seizaemon Residence, Harada Jiro Residence, Motoori Norinaga Memorial Museum, and the Matsusaka City Historical Museum. The diverse displays range from refined dolls reflecting merchant culture to charming folk-style pieces, making it a wonderful way to feel the arrival of spring in this castle town also famous for Matsusaka beef.