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Kumamachi Hina Matsuri
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Kumamachi Hina Matsuri

Kumakogen, Ehime

Venue: Kuma-machi Shopping Street and Akebono-za Theater (134 Kuma, Kumakogen-cho, Kamiukena-gun, Ehime)

Feb 22 – Apr 5, 2026

A large-scale event featuring over 10,000 hina dolls displayed throughout the shopping street of Kumakogen Town, Ehime. The main highlight is the enormous multi-tiered pyramid display at Akebono-za Theater, offering an overwhelming spectacle. Each shop along the street showcases its own distinctive hina decorations, and a stamp rally makes the walking tour interactive. Set at approximately 500 meters elevation, the crisp highland air adds to the charm of this heartwarming spring celebration.
10,000+ dolls with giant pyramid
Access

About 40 min by car from Matsuyama IC via National Route 33 and Prefectural Route 12. Get off at Iyotetsu Bus Kuma Office. Parking for about 50 cars.

Hours

11:00-15:00 (varies by event)

Admission

Free (some events may charge)

10,000 dollsPyramidShopping street

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